Johnny Diggz

The Man Will Burn

What happens when a counterculture survives long enough to become an institution?

Jun 11 • Johnny Diggz

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May 2026

Renowned Skeptic Richard Dawkins Thinks Claude is Conscious

He's wrong.

May 9 • Johnny Diggz

March 2026

I Drove Through a Car Wash and Used More Water Than 500,000 AI Prompts

On amortized cost, the discovery dividend, and the strange math of moral consistency.

Mar 6 • Johnny Diggz

The Rubicon of 2026: From Ender’s Game to Operation Epic Fury

The Rubicon has been crossed, world’s first AI-powered war has begun.

Mar 2 • Johnny Diggz

February 2026

That Little Icon on LinkedIn Is About to Change How Branded Content Is Judged

What are Content Credentials and why should I care?

Feb 25 • Johnny Diggz

Your Website Is Talking Before You Do

Why Trust Signals Are the Most Underrated Lever in Your SEO Strategy

Feb 24 • Johnny Diggz

When Marketing Outruns Reality

Why your customer experience is your real marketing

Feb 21 • Johnny Diggz

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Beyond the Funnel: Navigating the Shift to Layered Visibility

Why the "guaranteed click" is trending toward extinction, and how leadership is re-engineering the marketing stack.

Feb 19 • Johnny Diggz

January 2026

Introducing the Higgins-Berger Scale of AI Ethics

A practical framework for creative agencies using generative AI

Jan 15 • Johnny Diggz

Cracker Barrel Rebrand: Reblanding Meets the Rocking Chair

What happens when brand simplification collides with ritual and trust

Jan 13 • Johnny Diggz

These Deepfakes Aren’t About Misinformation, and They Don’t Need to Be

This isn’t a future AI problem.

Jan 5 • Johnny Diggz

December 2025

The 2025 Ethical Graveyard and the 2026 Agentic Squeeze

How 2025 Killed the AI Hype — and Why 2026 Will Liquidate the Middlemen

Dec 31, 2025 • Johnny Diggz